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Strategic plans

Read GambleAware's Strategic Plans here

GambleAware Strategy 2016-21

GambleAware published its 5-year strategy in November 2016, reinforcing its commitment to help those suffering from gambling-related harms by funding research, education and treatment services.

The strategy reviews the charity’s objective to reduce gambling-related harms and treat those who suffer. GambleAware is seeking to increase its funding to £10m a year as it calls for all those who profit from gambling, not just the gambling industry, but also advertisers, lotteries and professional sports clubs, to contribute to research, education and treatment services. Following the appointment of Kate Lampard CBE as chair of trustees, the strategy demonstrates how the charity will act as an independent voice in a controversial field and provide sufficient help and support to those who need it.

Strategic Delivery Plan 2018-20

GambleAware has published a Strategic Delivery Plan for 2018-20, which makes clear its strategic delivery priorities for the next two years.

GambleAware is working to double its annual expenditure to £16 million, taking into account recent settlement payments made by operators following Gambling Commission enforcement actions.

A core strategic aim is to collaborate with national partners such as Citizens’ Advice, Royal Society for Public Health and others to help maximise the effectiveness and efficiency in the services and activities we commission and fund. Evaluating the impact of its funding will inform future funding decisions.